Don’t Let Google’s Performance Max Fool You with Raoul van Heerden Consumer Psychology ➡ Highlighting Pain Points: Recognize

➡ Highlighting Pain Points: Recognize and address common issues customers face

and optimize Google Search campaigns that drive results

transforming negative feedback into opportunities for improvement

➡ Extracting Keywords and Phrases: Find the specific words and phrases customers use to describe your product

Don’t Let Google’s Performance Max Fool You with Raoul van Heerden Consumer Psychology ➡ Highlighting Pain Points: RecognizeGoogles Performance Max campaigns promise an all in one solution for running ads across its vast network, but they arent the magic button they seem. To get the most out of these campaigns, you need to understand how they really work, where they fall short, and how to structure them for better results. This session is packed with practical insights to help you avoid wasted budget, control your ad spend, and turn Performance Max into a tool for growth.